Just two days after taking over the reins as CEO for Google, Larry Page has run into several challenges. Though the transition from Eric Schmidt to Page is not surprising, as Beecher Tuttle mentions in his article, Larry Page to Face Several Challenges as Google's New CEO, "it does suggest that Google may be looking to alter its direction and image." Page has several ideas in mind, such as having the top executives of Google make several changes to running meetings in order to be more productive and running meetings in public areas to include lower level "Googlers." Page will also need to face the challenges of the recent failures of several new launches, such as Google Wave, and issues with user privacy.
In order to change the image of Google, Page may need to take a transformational leadership approach. In order to create change, transformational leaders model the way for their followers. Page will need to set examples to the top executives of Google for the way meetings should be held in order to achieve higher productivity and include lower level "Googlers," as well as inspire the vision he sets out for the company that will help to change it's image. As mentioned in our textbook, this vision will provide a conceptual map for where Google will be heading, which can help to deal with the competitive challenges in social networking and issues with user privacy.
The company already has a good approach to enabling employees to act and encouraging over 24,000 employees, by providing many benefits and different perks to the job that many other companies to not have. This great support will help Page through the process of changing the image of Google and coming up with a social network that will be able to compete with Facebook and keep Google as a tech giant. Page will also need to focus improving Google's standing in China, which could be the market that will allow Google to become more innovated and open more growth opportunities. This will require Page to challenge the process, and take it one step at a time in order to make Google stand out for years to come.
Tuttle mentioned in his article, "Many industry analysts have speculated that the return of Page is, in a way, an effort by Google to return to its roots and start to think "big" again." If so, this is Page's chance to use a transformational leadership approach to think big again, and remain a tech giant despite the growing competition and new search engine and social network threats that will be against them.
Article Link: Larry Page to Face Several Challenges as Google's New CEO
Post by: Rebekah Pinson
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